Lynn is the Director of Innovation & Perception at Mintel. Lynn applies her distinctive perspective in the marketplace and new product improvement to tailor-made shopper analysis.
Welcome to the second episode of Innovation TV! Administrators of Innovation & Perception, Lynn Dornblaser and David Jago talk about new and progressive merchandise from world wide, share key client and market evaluation, and supply suggestions to encourage your subsequent nice thought.
On this video sequence, you may count on to study:
- What makes a product progressive and the way that innovation technique might be utilized throughout classes and markets.
- The assorted components that influence a profitable product launch and market efficiency over time.
- Essential steps within the innovation course of that producers and suppliers should take into account.
Right here, we offer a teaser of what you may count on from Innovation TV, from the introduction of the Global New Products Database (GNPD) to detailing their first professional decide. For those who’d wish to see all six of their professional insights, watch the total episode without spending a dime by clicking here.