Microsoft announced a brand new type of adverts on Bing Search below Microsoft Promoting named Automotive Advertisements. Microsoft stated that is presently an “open beta” obtainable to advertisers in the USA (US) and United Kingdom (UK).
These automotive adverts are feed-based product adverts the place you’ll be able to add all of the attributes of your automobile stock. The attributes embody the automobile make, mannequin, 12 months, trim, picture, URLs, and extra. These vehicles can then be showcased on Microsoft Bing search outcomes proper rail or mainline outcomes and the Bing picture outcomes web page, in addition to on native placements on the Microsoft Viewers Community.
Listed here are screenshots of how they give the impression of being:
To join the open beta for Automotive Advertisements, you first have to both attain out to your Microsoft Promoting rep or use this link to request entry. Then it’s essential to add your feed at:
- From the highest menu, choose Instruments > Enterprise information > Dynamic information feeds.
- Choose Add > Autos > Itemizing stock.
- Enter the Title and choose the feed file to add.
- You may Add and preview to view your adjustments or Add and apply to create the feed.
You will get a listing of the required, really useful and optionally available attributes on your feed within the help center.
As an FYI, Google added automotive ads again in 2016.
Discussion board dialogue at Twitter.