When does this rule apply?
It doesn’t apply to anybody we’ve ever employed.
It doesn’t apply to something we’ve ever bought.
It doesn’t apply to any venture we’ve sponsored.
Or anybody we’ve ever voted for, dated or befriended, both.
In actual fact, it’s a fantastic excuse for the issues we’re afraid to do, or the place our inclination is to say no anyway. For those who’re hoping for inaction, search for excellent.