With a Stunning New Ad, Nike and Wieden+Kennedy Salute Moms as the Toughest Athletes

Because the U.Ok. celebrated Mom’s Day on Sunday, Nike paid tribute to a gaggle it has topped “The Hardest Athletes.” Created with company Wieden+Kennedy London, the athletics firm’s newest marketing campaign celebrates the power of moms in time for the discharge of its first devoted maternity line, Nike (M). Whereas drawing a connection between athleticism and…



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